We have just helped launch the latest fundraising campaign from SOS, an organisation that works to protect the critically endangered Sumatran Orangutans and prevent them from becoming the first Great Ape species to become extinct.

The campaign named Ape-ril encourages people (throughout the month of April) to do what all male apes can do and grow a beard. We created a central graphic of a jungle scene filled with Orangutans that from a distance forms the shape of a thick glorious beard.

Visit the campaign site here.

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