Alquity Investment Management

Brand identity and website

Alquity is a new investment management business. The company ethic is based on a revolutionary new approach, itself re-investing 25% of management fees back into African micro-enterprises, thereby feeding the cycle of growth.

The website uses very powerful black and white portraits of African people who will be helped by Alquity’s re-investment into African micro-enterprises. These are real people with real stories to tell.

The fund logo borrows from African nature, to represent how all parties mutually benefit. Fund advertisements continue the focus on real African people and their stories, to reach out to new investor audiences.

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