What’s special about this development is the views overlooking the London skyline and Royal parks.
We created a character, a viewing telescope, and animated it to include on the web and digital advertising. This endorsed the key message about terrific views.
We commissioned photography that featured wide panoramic views, as seen out the development’s floor to ceiling windows.
The rush for buyers meant that the campaign was started and finished in five months, well ahead of the planned schedule. This enabled to successfully sell the development to release capital for new projects.